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Publisher Standards

How We Vet Every Publisher

Our 1,200+ publisher network is built on direct relationships and a consistent vetting standard — not marketplace listings.

Vetting Criteria

What We Accept vs. What We Reject

We Accept

  • Genuine editorial sites with an active publishing schedule
  • Real organic traffic verified via SEMrush / Ahrefs
  • A real editorial team or site owner responding to outreach
  • Topically relevant content categories for placements
  • Sites with a clean backlink profile (no spam/link-scheme footprints)

We Reject

  • Private Blog Networks (PBNs) or link-seller-owned networks
  • Sites with no organic traffic or fabricated traffic metrics
  • Sites that sell links in bulk via public marketplaces with no editorial review
  • Sites with a history of manual actions or de-indexing
  • Sites that won't commit to keeping a link live for the guarantee period
Ongoing Review

Standards Are Re-Checked Continuously

Publishers are re-evaluated on an ongoing basis. If a site stops meeting our standards — loses organic traffic, gets penalized, or changes its editorial policy — it's removed from our active network.